The Future of FMCG Service with Salesforce + IoT

The FMCG industry is undergoing a digital-first transformation. Consumers demand faster complaint resolution, eco-friendly practices, and transparency in service. The future lies in predictive servicing, automated complaint management, and ESG-first ecosystems—powered by Salesforce.   Future Trends in FMCG Service IoT-Connected Assets Refrigerators, vending machines, and dispensers monitored remotely. Cases auto-created for anomalies. AI-Powered Complaint Management […]

Top 5 Salesforce Use Cases for FMCG Companies

FMCG thrives on speed, compliance, and trust. To stay competitive, companies must digitize dealer and consumer service operations. Salesforce delivers. Here are the top 5 Salesforce use cases for FMCG companies.   Use Case 1: Consumer Complaint Management Centralized logging of consumer cases. Escalation workflows for safety-critical complaints. Audit-ready digital logs.   Use Case 2: […]

The Future of Consumer Electronics Service with Salesforce + IoT

Consumer electronics is moving toward connected, AI-enabled, and sustainability-driven models. Customers expect proactive service, while regulators demand recycling and ESG compliance. Salesforce, combined with IoT and AI, is powering the shift.   Future Trends in Consumer Electronics Service IoT-Connected Devices Smart TVs, appliances, and wearables monitored in real time. Service Cloud auto-creates cases before failures. […]