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td, th{padding: 8px;} The modern automotive customer expects more than just a purchase—they expect a connected, personalized experience that continues long after they drive off the lot. Salesforce Automotive Cloud delivers just that by unifying every stage of the customer journey—from lead capture to service reminders—on a single platform. In this post, we’ll explore how Salesforce Automotive Cloud helps brands build lasting relationships by creating seamless end-to-end...
📘 Post 1: Introduction to Salesforce Automotive Cloud Title: Driving Digital Transformation in Auto Industry with Salesforce Automotive Cloud Summary: Explore the key components of Salesforce Automotive Cloud, why it was built, and how it addresses the industry's need for a connected customer, dealer, and vehicle lifecycle. Topics Covered: Overview of Automotive Cloud Industry pain points (disconnected dealer & OEM experiences, manual service flows) ...
th, td {padding: 10px;} The automotive industry is undergoing a massive shift—from product-centric to customer-centric business models. Modern customers expect connected, personalized, and seamless experiences across every touchpoint—from their first test drive to post-purchase services. To meet this demand, Salesforce has introduced Automotive Cloud—a purpose-built CRM platform tailored for automotive OEMs, dealerships, fleet managers, and mobility service...
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