SFCC / SFRA Series – Part 7: Future Trends in Salesforce Commerce Cloud (SFCC) and SFRA

Future Trends in Salesforce Commerce Cloud (SFCC) and Storefront Reference Architecture (SFRA)

 

Salesforce Commerce Cloud (SFCC) and Storefront Reference Architecture (SFRA) have consistently evolved to keep up with the ever-changing demands of eCommerce. From AI-powered personalization to omnichannel experiences, these platforms continue to set benchmarks in the industry. As we look to the future, several emerging trends promise to further revolutionize eCommerce.

 

At Perigeon, a Salesforce Consulting Partner, we help businesses stay ahead of the curve by leveraging the latest advancements in SFCC and SFRA.

 

Emerging Trends in SFCC and SFRA

1. AI-Powered Personalization

AI is transforming eCommerce by offering hyper-personalized experiences. SFCC’s Einstein AI is expected to become even more advanced, enabling:

  • Real-time product recommendations.
  • Predictive analytics for inventory and demand planning.
  • Personalized search results based on user behavior.

2. Omnichannel Commerce Expansion

Future enhancements in SFRA will further simplify delivering consistent experiences across:

  • Websites.
  • Mobile apps.
  • In-store systems.
  • Social media platforms.

3. Progressive Web Apps (PWAs)

PWAs are gaining traction for their ability to deliver app-like experiences directly through web browsers. SFCC is expected to offer tighter integration and advanced support for PWA development, improving:

  • Load times.
  • Offline functionality.
  • User engagement.

4. MACH Architecture Adoption

MACH (Microservices, API-first, Cloud-native, Headless) architecture is becoming the gold standard for scalability and flexibility. SFRA will likely evolve to fully embrace MACH principles, enabling:

  • Faster deployment cycles.
  • Modular service integration.
  • Seamless scalability for enterprise needs.

5. Enhanced Focus on Sustainability

Sustainability will become a core focus for eCommerce businesses. SFCC is expected to introduce tools for:

  • Carbon footprint tracking for logistics and deliveries.
  • Promoting eco-friendly products.
  • Optimizing operations to reduce waste.

6. Voice and Visual Search

With advancements in AI, SFCC and SFRA will increasingly support voice commands and visual search functionalities, enhancing user convenience and accessibility.

 

How Perigeon Can Help

As a Salesforce Consulting Partner, Perigeon offers:

  • AI and Personalization Integration: Leverage Einstein AI to deliver data-driven experiences.
  • PWA Development: Build fast, reliable, and engaging PWAs on SFCC.
  • Omnichannel Strategy: Enable seamless customer journeys across all channels.
  • MACH Implementation: Adopt modular, future-proof architectures for scalability.
  • Sustainability Solutions: Optimize operations to align with eco-conscious goals.

Conclusion

The future of eCommerce is bright with Salesforce Commerce Cloud and SFRA leading the way. By embracing these trends, businesses can offer cutting-edge experiences, scale effectively, and align with emerging customer demands. Partner with Perigeon to stay ahead and transform your eCommerce strategy.