Connecting the Automotive Journey: From Showroom to Service Bay with Salesforce Automotive Cloud
The modern automotive customer expects more than just a purchase—they expect a connected, personalized experience that continues long after they drive off the lot. Salesforce Automotive Cloud delivers just that by unifying every stage of the customer journey—from lead capture to service reminders—on a single platform. In this post, we’ll explore how Salesforce Automotive […]
Driving Digital Transformation in the Auto Industry with Salesforce Automotive Cloud
The automotive industry is undergoing a massive shift—from product-centric to customer-centric business models. Modern customers expect connected, personalized, and seamless experiences across every touchpoint—from their first test drive to post-purchase services. To meet this demand, Salesforce has introduced Automotive Cloud—a purpose-built CRM platform tailored for automotive OEMs, dealerships, fleet managers, and mobility service providers. […]
