Why FMCG Companies Need Salesforce Service Cloud + Field Service Lightning
The FMCG sector is one of the most competitive industries globally, covering packaged foods, beverages, personal care, home care, and more. With billions of consumer interactions daily, FMCG companies thrive—or fail—based on distribution efficiency, compliance, and customer trust. Challenges are growing: Wide dealer and distributor ecosystems High volume of consumer complaints and warranty claims […]
